Nisargadatta Maharaj, the author of "I Am That," approaches the concept of the ego with a unique perspective that challenges traditional beliefs. He sees the ego as a false sense of self, a collection of thoughts, beliefs, and memories that we identify with but are not our true nature.

Maharaj believes that the ego is created and sustained by the mind, which constantly seeks validation and control. He says, "The mind creates the ego, the ego creates the world, and the world reinforces the ego." This cycle of reinforcement keeps us trapped in a limited and illusory sense of self.

According to Maharaj, the ego is the root cause of suffering and the source of all our problems. It creates a sense of separation from the world and others, leading to feelings of fear, desire, and attachment. Our attachment to the ego causes us to constantly seek pleasure and avoid pain, leading to a constant state of discontentment.

Maharaj emphasizes that the ego is not our true self, but merely a temporary and ever-changing aspect of our being. He encourages us to look beyond the ego and discover our true nature, which is pure consciousness. He says, "The ego is not who you are. It is only a bundle of thoughts and memories. You are the pure awareness behind it all."

To overcome the ego, Maharaj suggests self-inquiry, a process of questioning and examining our thoughts and beliefs. He encourages us to observe our thoughts without judgment and see them as passing phenomena rather than our true identity. Through this process, we can gradually detach from the ego and connect with our true self.

Maharaj also emphasizes the importance of living in the present moment and letting go of the past, which is where the ego resides. He says, "The only way to deal with the ego is to be fully present in the now. The ego cannot survive in the present moment."

In conclusion, Nisargadatta Maharaj teaches us that the ego is an illusion that causes suffering and limits our true potential. By questioning our thoughts and living in the present moment, we can transcend the ego and connect with our true self, which is pure consciousness. Let us heed Maharaj's words and free ourselves from the bondage of the ego to experience true peace and joy.